This book is worthy of reading for any entrepreneur. This book is a practical how-to guide for overcoming the hurdles that all entrepreneurs face when starting and growing a business. Serial entrepreneurs Matthew Michalewicz and Zbigniew Michalewicz provide countless out-of-the-box solutions for:
- Winning that first major client
- Signing up partners and resellers
- Building an all-star management team
- Leveraging new customers from existing customers
- Impressing the media and analysts
- Engaging high-profile board members
- Finding investors who provide more than just money
- And much more.
Many software company examples are given particularly related to the US. Worth a look at http://www.credibility.com.au/
